Esports and Event Media Production

Esports has become a booming industry and hosting successful events requires an understanding of the business of esports. This course examines the law and ethics applicable to esports including intellectual property. Students will review human resource practices, negotiations, sourcing of venues and equipment, vendor relations, working with unions, and team management.

• Hours: 42
• Credits: 3
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: No cost.

• Hours: 56
• Credits: 4
• Pre-Requisites: MDIA1010
• CoRequisites:
• Estimated required text and/or learning resource costs: No cost.

The ultimate success of an event is not only smooth logistics but also who attends and whether the message and purpose of the event were conveyed. In this course, students are introduced to event marketing, where they will learn to optimize an event through branding, the use of hosts, sponsors, and various promotion techniques.

• Hours: 42
• Credits: 3
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: Not available at this time.

Building on the skills learned in Event Logistics 1 students review the needs for more involved events. From working collaboratively with a larger event production team to more elaborate staging needs such as the use of screens, live video coverage, and panel discussion logistics. Students will successfully produce and stage multi-element events.

• Hours: 56
• Credits: 4
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: No cost.

Getting from the launch to the end of an event successfully requires careful planning to ensure all needs are met. In this course, students dive into the details of planning a successful event. From venue logistics to attendee needs students will work through all potential event elements using event planning software. Students will also learn to budget and schedule more complex events.

• Hours: 42
• Credits: 3
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: No cost.

Esports streaming sites not only bring fans major esports events, but they also enable players to stream their own gameplay and allow fans to follow their favorite players and shoutcasters. Streaming conferences and events have become a normal course of business, but much can be learned from how esports brings excitement to streamed tournaments to bring energy to a corporate event. In this course, students will review the technical, logistical set-up and entertainment value introduced through esports and how they can transfer that knowledge to corporate and public events via live, streamed, or hybrid events.

• Hours: 42
• Credits: 3
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: No cost.