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View our Virtual tourCourses - September 2024
Level 1
Course details
Organizational Behaviour with International Applications
BUS71200
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Information Management
COMP72370
- Hours: 56
- Credits: 4
- Pre-Requisites:
- CoRequisites:
Conestoga 101
CON0101
- Hours: 1
- Credits: 0
- Pre-Requisites:
- CoRequisites:
Introduction to Microeconomics
ECON71050
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Academic Communications
ENGL71000
This course is intended to develop the communication skills required in academic studies, which will translate into useful writing and presentation skills in Canada’s increasingly intercultural professional and technical domains. Students will practice planning, drafting, and revising documents. The complex process of researching, creating, and revising arguments will encourage critical thinking, grammatical writing, and appropriate citation skills. Correct formatting of research papers and effective oral presentation skills will be emphasized.
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Business Math
MATH71775
- Hours: 56
- Credits: 4
- Pre-Requisites:
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
Interdisciplinary Elective Details
Level 2
Course details
Introductory Accounting
ACCT71210
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Business Process Integration
BUS71000
- Hours: 42
- Credits: 3
- Pre-Requisites: COMP72370
- CoRequisites:
Introduction to Macroeconomics with International Applications
ECON71030
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Professional Communication
ENGL72000
- Hours: 42
- Credits: 3
- Pre-Requisites: ENGL71000
- CoRequisites:
Marketing
MKT71090
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Operations Management I
OPER71260
- Hours: 42
- Credits: 3
- Pre-Requisites: MATH1775 OR MATH71775
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
Interdisciplinary Elective Details
Level 3
Course details
Managerial Accounting
ACCT72500
- Hours: 42
- Credits: 3
- Pre-Requisites: ACCT71210
- CoRequisites:
Introduction to Sustainability with International Applications
BUS72000
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Co-op and Career Preparation
CEPR71050
- Hours: 14
- Credits: 1
- Pre-Requisites:
- CoRequisites:
Human Resource Management
HRM72105
- Hours: 42
- Credits: 3
- Pre-Requisites: BUS71200
- CoRequisites:
International Marketing
MKT72200
This is a degree level course in International Marketing designed to expose students to challenges and opportunities that exist in a global environment. Students will examine all aspects of managing the marketing function in an international setting. Students will gain an understanding of key concepts and theories through readings and lectures. Students will develop critical thinking and problem-solving skills through in-class discussions and analysis of case studies. Students will apply their knowledge in presentations, by developing an international marketing plan, and by competing in an online international marketing simulation.
- Hours: 42
- Credits: 3
- Pre-Requisites: MKT1090 OR MKT71090
- CoRequisites:
Global Supply Chain Management
OPER72100
- Hours: 42
- Credits: 3
- Pre-Requisites: OPER71260
- CoRequisites:
Statistics
STAT72105
- Hours: 56
- Credits: 4
- Pre-Requisites: MATH71775
- CoRequisites:
Level 4
Course details
Business Analytics and Data Visualization
INFO72010
- Hours: 56
- Credits: 4
- Pre-Requisites: COMP72370 AND STAT72105
- CoRequisites:
Business Law
LAW72205
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Project Management with International Applications
MGMT72095
- Hours: 56
- Credits: 4
- Pre-Requisites:
- CoRequisites:
Research Methods
RSCH73105
- Hours: 56
- Credits: 4
- Pre-Requisites: STAT72105 OR STAT72785
- CoRequisites:
Conflict Management
SOC73180
- Hours: 42
- Credits: 3
- Pre-Requisites: BUS71200 OR SOC71500
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
Interdisciplinary Elective Details
Level 5
Course details
Co-op Work Term I (International Business Mgt)
COOP72000
- Hours: 420
- Credits: 14
- Pre-Requisites: CDEV71050 OR CEPR71050
- CoRequisites:
Level 6
Course details
International Business Planning and Strategy
BUS74020
- Hours: 56
- Credits: 4
- Pre-Requisites: HRM72100 OR HRM72105 OR MGMT72100
- CoRequisites:
World Cultures
CLTR72000
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Finance for Managers
FIN72105
- Hours: 56
- Credits: 4
- Pre-Requisites: STAT72105 OR STAT72785
- CoRequisites:
International Business Law
LAW73020
- Hours: 42
- Credits: 3
- Pre-Requisites: LAW72205
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
View Program Option Electives
Introduction to Consulting
BUS73010
- Hours: 42
- Credits: 3
- Pre-Requisites: RSCH73100 AND RSCH73105
- CoRequisites:
Bachelor's Thesis I
BUS73020
- Hours: 42
- Credits: 3
- Pre-Requisites: RSCH73100 AND RSCH73105
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
View Program Option Electives
Environmental Principles
ENVR73080
This degree-level course will introduce Business students to the overall concept of sustainability, and its three key aspects -- economic sustainability, environmental sustainability, and social sustainability. The primary focus will be on the science of the environment. Students will be able outline the major scientific principles of the natural environment, including the importance of sustaining biodiversity, natural resources, and environmental quality. The earth's en3vironment is considerably affected by human activity, and human activity is overwhelmingly directed by, or affected by business activity. Recognizing the inextricable connection between business and the environment, students will be able to relate to how human economic activity affects environmental and social sustainability and will be able to develop basic strategies on how businesses can redirect their activities to be consistent with long-term sustainable growth.
- Hours: 42
- Credits: 3
- Pre-Requisites: BUS72000
- CoRequisites:
Strategic Workforce Planning
HRM73010
- Hours: 42
- Credits: 3
- Pre-Requisites: HRM72105
- CoRequisites:
Buyer Behaviour
MKT73000
- Hours: 42
- Credits: 3
- Pre-Requisites: MKT72200
- CoRequisites:
Operations Management II
OPER72010
- Hours: 42
- Credits: 3
- Pre-Requisites: OPER71260
- CoRequisites:
Level 7
Course details
Student must pass 1 Course(s), selected in the Student Portal from available course options
Interdisciplinary Elective Details
Student must pass 1 Course(s), selected in the Student Portal from available course options
View Program Option Electives
The Business of Social Media
BUS74110
The social web has an impact on organizations of every kind globally, even if they are not actively engaged in social media. Organizations that can capitalize on social media channels and behaviours will be competitive winners. The challenge is to build cohesive strategies that integrate social media into sound business practices. In this course students will gain strategic insight into why organizations should use social media, as well as how to use it effectively and within budget. Students will acquire hands-on experience in using, monitoring, and creating content with social media/Web 2.0 tools such as Facebook, Twitter, YouTube, LinkedIn, blogs, podcasts, etc. Students will learn how to incorporate social media into an organization's marketing, advertising and communication plans, how to develop a social media strategy and how to measure the success of a social media campaign.
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Environmental Economics
ENVR73090
This degree-level course deals with the theory and techniques required to understand the discipline of environmental economics. The focus will be on understanding various aspects of the connection between environmental quality and the economic behaviour of individuals, businesses and other organizations, and government. While the economic system creates environmental problems, economics can be used to provide incentives to improve environmental quality. There are significant complexities in measuring the benefits and costs of environmental quality, especially the intangible ones. However, the value of environmental economics is that it provides an analytical framework that allows for comparison of benefits and costs to achieve the highest net benefits for society. Key concepts used and applied in environmental economics include benefits, costs, trade-offs, efficiency and cost-effectiveness. Students will be exposed to and will explore the challenges and difficulties involved in managing the environment, particularly in a global context. Students will also gain an understanding of effective policy interventions to improve environmental quality from an economic perspective.
- Hours: 42
- Credits: 3
- Pre-Requisites: BUS72000
- CoRequisites:
Learning and Development
HRM73030
- Hours: 42
- Credits: 3
- Pre-Requisites: HRM72100 OR HRM72105 OR MGMT72100
- CoRequisites:
Supply Chain Logistics
OPER73020
- Hours: 42
- Credits: 3
- Pre-Requisites: OPER72010
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
View Program Option Electives
Sustainable Finance
BUS73150
This course will introduce students to practical concepts and approaches in sustainable finance. It will provide tools and frameworks to evaluate ESG (environmental, social and governance) risks in different areas of corporate finance. These include the typology of sustainable finance, systems thinking, externalities, integrated value approach, stakeholder impact mapping, scenario analysis, integrated reporting, intangibles, and non-financial KPIs. Students will learn how to conduct a fundamental ESG analysis of a company's business model and value drivers.
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Professional Sales and Negotiations
BUS74000
This is a course in professional sales and negotiations, exposing students to strategies for selling creative concepts through numerous role playing exercises. Students examine the negotiation process and strategic approaches to develop, strengthen, and manage customer relationships.
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Labour and Employee Relations
HRM73050
- Hours: 56
- Credits: 4
- Pre-Requisites: HRM72100 OR HRM72105 OR MGMT72100
- CoRequisites:
Purchasing
OPER73010
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
View Program Option Electives
Bachelor's Thesis II
BUS73030
- Hours: 105
- Credits: 7
- Pre-Requisites: BUS73020
- CoRequisites:
Consulting Project
BUS74070
This course will provide students with the opportunity to apply theory underpinning successful execution of a consulting project in a real-world, real-time business environment / research experience. Students will address a variety of key topics including setting goals, identifying dependency relationships, outlining resources required, managing concurrent activities, reviewing decision theory, and monitoring/controlling projects. With the support of faculty and the client organization, students will be required to select aspects of the client's business operations for study with the intent of producing a consulting report that showcases the purpose of the project, strategic analysis of the situation, critical thinking, recommendations, and the research methodology adopted. Students will also summarize and conclude their consulting project with a presentation of their report and findings. The focus will be on applying theory and key skills developed in previous courses, including effective communication, collaboration and relationship building, business report writing, that also require students to integrate global and domestic business concepts and apply them to problem-solve their consulting project. This course will provide students with hard practice in working through and completing a full business consulting project.
- Hours: 98
- Credits: 7
- Pre-Requisites: BUS73010
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
View Program Option Electives
Sustainable Management Practices
BUS73140
- Hours: 42
- Credits: 3
- Pre-Requisites: BUS72000 AND BUS74020
- CoRequisites:
Recruitment and Selection
HRM73045
This course offers a comprehensive exploration of staffing strategies through a systems-based lens, focusing on acquiring and deploying a company’s workforce across domestic and international landscapes. It delves into the development and execution of effective orientation programs for new employees, ensuring their seamless integration into organizations. This course analyzes business contexts and their unique staffing challenges, particularly when employing a diverse mix of Canadian and international staff. Students will be equipped with the knowledge to navigate and manage the complexities of staffing within an ever-evolving global business environment.
- Hours: 42
- Credits: 3
- Pre-Requisites: HRM72100 OR HRM72105
- CoRequisites:
Advanced International Marketing Management
MKT74020
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
e-Supply Chain Management
OPER74010
- Hours: 42
- Credits: 3
- Pre-Requisites: OPER72100
- CoRequisites:
Level 8
Course details
International Trade and Finance
BUS73000
This course examines various concepts and applications of international trade, finance, and investment, and highlights the implications for the economy and businesses. Students gain insight into the benefits of free trade in goods/services and in resources across national borders. Notwithstanding the gains from trade, protectionism is a reality and its advantages and disadvantages are evaluated. Economic performance under different exchange rate policies is also discussed. Since exchange rates influence the performance of economies and businesses, the foreign exchange market, exchange rate determination, and exchange rate risk are considered within the context of the international monetary system. From the viewpoint of firms operating in a global environment, this course also addresses the requirements for implementing viable long-term production and trading enterprises. Particular issues in this regard include identifying and managing major costs and risks, determining production, market entry and pricing strategies, and selecting appropriate methods of payment. The role of banks, international financial institutions, and governments in supporting international transactions are covered. Lastly, current international economic issues related to Canada - including trends and developments regarding trade and investment, and the effects of exchange rate changes - are addressed.
- Hours: 56
- Credits: 4
- Pre-Requisites:
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
Interdisciplinary Elective Details
Student must pass 1 Course(s), selected in the Student Portal from available course options
View Program Option Electives
Sustainability Performance Management and Reporting
BUS73160
- Hours: 42
- Credits: 3
- Pre-Requisites: BUS73150
- CoRequisites:
Quality Planning and Analysis
BUS74050
The effective and efficient management of an organization’s total operation requires sound principles of quality management practised in all three planning areas (strategic, tactical, and operational). This course provides a fundamental, yet comprehensive, coverage of Total Quality Management (TQM). It covers not only the principles and practices, but also the tools and techniques. The sensitivity to end customers’ requirements and challenges of a competitive marketplace will be a theme of the course. A practical state-of-the-art approach is stressed throughout this course. Sufficient theory and application techniques will be presented to ensure that the student has a sound understanding of TQM concepts. Mathematical techniques are developed in the form of tables and charts and statistics. Awareness of the internal and external requirements for quality principles in all currently practiced forms will be explored.
- Hours: 42
- Credits: 3
- Pre-Requisites: STAT72105 OR STAT72785
- CoRequisites:
Integrated Marketing Communications
MKT73030
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Occupational Health, Safety and Wellness
OHS73005
- Hours: 56
- Credits: 4
- Pre-Requisites: HRM72100 OR HRM72105 OR MGMT72100
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
View Program Option Electives
Environmental Management Systems
ENVR73100
- Hours: 42
- Credits: 3
- Pre-Requisites: BUS72000
- CoRequisites:
Total Rewards
HRM74030
This course addresses tangible and intangible compensation and the use of compensation to motivate and reward employee performance in both domestic and international environments. The application of compensation principles to organizational objectives is studied and evaluated, with particular emphasis on cultural variations and sensitivities. This course also covers job analysis, job description, and job evaluation on the basis of compensable factors as well as designing an equitable pay structure. Strategic use of compensation systems for attracting, motivating, and retaining employees is incorporated with managerial aspects of paying employees at all organizational levels. Focusing on managing employee compensation in contemporary organizations, the major objectives are: to examine the current state of compensation decision making; to examine how recent theoretical and research developments inform compensation decisions; and to offer an opportunity to develop competencies in making compensation decisions. International variations in laws and expectations for compensation will be assessed.
- Hours: 42
- Credits: 3
- Pre-Requisites: ACCT72500 OR ACCT74100 AND HRM72105
- CoRequisites:
Customer Relationship Management
OPER74000
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
View Program Option Electives
Doing Business with Latin America
BUS74130
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Doing Business with the European Union
BUS74140
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Doing Business with India
BUS74150
India is emerging as a major economic power. It has a population exceeding 1.3 Billion and an economic growth rate of 7%. Human capital and technology are its competitive advantages. In this course, students will examine the macro-economic, institutional, political, industrial, cultural, market and business-leadership framework. Using active learning approaches, such as case studies, field research and interactions with mentors in India, they will develop strategies for success in doing business in India.
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Doing Business with China
BUS74160
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Employment Law
HRM73000
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Services Marketing and Management
MKT73040
This course will focus on the challenges of managing service brands and delivering quality service to customers across industry sectors. The attraction, retention, and building of strong customer relationships through quality service (and services) are at the heart of the course content. The course is equally applicable to organizations whose core product is service (e.g., banks, transportation companies, hotels, hospitals, etc.) and to organizations that depend on services for competitive advantage (e.g., high technology manufacturers, automotive, industrial products, etc.).In this course students will learn critical skills and gain necessary knowledge to implement quality service and service strategies for competitive advantage across industries. Students will also learn frameworks for customer-focused management and service strategies to increase customer satisfaction and retention. They will then review the strong linkages between service quality, customer lifetime value and profitability. Finally, students will learn to map services, understand customer expectations and develop service and customer-focused relationship marketing strategies that lead to strong service brands. Throughout the course, an emphasis will be placed on the total organization and how effective marketing and customer focus must be coordinated across multiple functions.
- Hours: 42
- Credits: 3
- Pre-Requisites: MKT72200 AND RSCH73105
- CoRequisites:
Sustainable Supply Chain Management
OPER73030
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Service Operations Management
OPER74020
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Level 9
Course details
Co-op Work Term II (International Business Management)
COOP73160
The second co-op work term will provide students with college-approved work experience within an international business management environment. Students will be provided an opportunity to: build skills (physical and procedural skills including accuracy, precision, and efficiency); assist in the acquisition of knowledge in and application of knowledge gained in the academic setting (concepts and terminology in a discipline or field of study); develop critical, creative, and dialogical thinking (improved thinking and reasoning processes); cultivate problem solving and decision-making abilities (mental strategies for finding solutions and making choices); explore attitudes, feelings, and perspectives (awareness of attitudes, biases, and other perspectives, ability to collaborate); practice professional judgment (sound judgment and appropriate professional action in complex, context-dependent situations); and reflect on experience (self-discovery and personal growth from real-world experience).
- Hours: 420
- Credits: 14
- Pre-Requisites: CDEV71050 OR CEPR71050
- CoRequisites:
Level 10
Course details
Co-op Work Term III (International Business Management)
COOP74000
- Hours: 420
- Credits: 14
- Pre-Requisites: CDEV71050 OR CEPR71050
- CoRequisites:
Level 11
Course details
Leadership and Management Skills
BUS73050
- Hours: 42
- Credits: 3
- Pre-Requisites: BUS71200
- CoRequisites:
Managing Business Performance (Multinationals)
MGMT73120
This degree level course deals with the techniques needed to take the true pulse of an organization and to assess its overall health and subsequent competitiveness using a wide variety of classical and new analytical techniques including Nine Forces, Supply Chain Management, McKinsey 7S, Technology Forecasting, and Critical Success Factors. The key focus will be on identifying and achieving improved performance levels in an international environment at individual, business process, job, organization and corporate levels. The challenges and opportunities involved with identifying necessary changes at micro and macro levels, and with designing interventions to implement them effectively, will be explored. Using a systems based view of the firm, the entire organization will be evaluated using proven analytical models relevant to the performance of a multinational firm. From a practical perspective, students will be exposed to and explore the challenges and difficulties involved with managing the business performance system, particularly in a global context. Both static and dynamic approaches to assessing and managing macro level issues will be explored. At a micro level, students will also review effective interventions to improve individual performance gaps.
- Hours: 56
- Credits: 4
- Pre-Requisites: BUS74020 AND FIN72105 AND RSCH73100 OR RSCH73105
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
Interdisciplinary Elective Details
Student must pass 1 Course(s), selected in the Student Portal from available course options
View Program Option Electives
Organizational Effectiveness
BUS74120
- Hours: 42
- Credits: 3
- Pre-Requisites: BUS74020
- CoRequisites:
Media Design for Marketers
MKT73010
- Hours: 42
- Credits: 3
- Pre-Requisites: MKT72200
- CoRequisites:
Sustainability Marketing
MKT73020
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Supply Chain Risk Management
OPER74030
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Student must pass 1 Course(s), selected in the Student Portal from available course options
View Program Option Electives
Entrepreneurship
ENTR71201
This course will introduce students to concepts relating to creativity and personal entrepreneurial characteristics with knowledge and skills essential for planning and developing a new venture. Entrepreneurial processes involved in transforming ideas into commercial ventures are examined through discussion of readings and case studies.
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Strategic Brand Management
MKT74030
Brands are valuable assets that firms invest on and develop over time. The concept of brand equity can provide marketers with valuable perspective and a common denominator to interpret the potential effects and trade-offs of various strategies and tactics for their brands. In this course, students will be exposed to a comprehensive and up-to-date treatment of the subjects of brands, brand equity, and strategic brand management that allow them to design and implement marketing programs. This course combines theory and practice of brand management. Students will examine strategies and concepts that are important to building, measuring, and managing brands.
- Hours: 42
- Credits: 3
- Pre-Requisites:
- CoRequisites:
Value Stream Mapping
OPER74040
- Hours: 42
- Credits: 3
- Pre-Requisites: BUS71000 AND BUS74020 AND BUS74050 AND OPER72010 AND STAT72105
- CoRequisites:
Program outcomes
- Analyze business situations, using root cause analysis, data analytics, systems thinking, evidence and context to identify opportunities for innovation and improvement in adding value to organizations in domestic and international settings.
- Evaluate and synthesize research findings and/or results to support evidence-based decision making in domestic and international settings.
- Apply the skills and knowledge related to fundamental areas of business (e.g., operations, finance, marketing, human resources, sustainability, etc.) To develop effective solutions to business problems.
- Develop effective actionable plans and strategies to implement decisions within the organizational context.
- Recommend effective and ethical solutions to business problems using critical and creative thinking within domestic and international business contexts.
- Prepare and present persuasive arguments, in oral and written formats, to convince the recipient of the validity of their position on specified business issues.
- Collaborate with others to analyze business problems, generate alternatives, develop recommendations, and create action plans in domestic and international contexts.
- Manage organizational data in legally, ethically, and culturally appropriate ways through the skilled usage of information technology programs and systems.
- Assess their professional capacity, including leadership ability, ethics, strengths and limitations to continue their personal and professional growth and development.
- Evaluate business decisions and actions through a focus on the development and maintenance of stakeholder relationships to sustain the competitive advantage of the organization.
- Recognize the value of other disciplines in the world of business and apply interdisciplinary ideas to add value to an organization.