Tourism - Destinations and Travel Management
(Optional Co-op)

• Hours: 420
• Credits: 14
• Pre-Requisites: CDEV1020 OR CEPR1020 AND HOSP1040 AND OHS1390
• CoRequisites:
• Estimated required text and/or learning resource costs: Not available at this time.

• Hours: 56
• Credits: 4
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: No cost.

• Hours: 42
• Credits: 3
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: $140.00

• Hours: 42
• Credits: 3
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: $88.00

The ability to sell your product is vital to the survival of any business including tourism. Sales calls, written communications, telemarketing and oral and visual presentations are just a few of the ways that tourism professionals convince potential customers to come to their destination whether it is a hotel, restaurant, zoo or museum.Students need to effectively understand the message they want to convey and then communicate their ideas and thought to a wide range of audiences, using a variety of methods. These skills are relevant in order to sell their own talents at job interviews to convincing a group to choose their destination over another’s.Students will look at a variety of techniques so they can match the appropriate method of what can work, depending on their own skills and the goal of the presentation.

• Hours: 28
• Credits: 2
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: Not available at this time.

This course will equip students with the marketing tools they need to understand consumer behaviour, analyze market conditions and trends, and apply marketing strategies in the creation of a marketing plan for a business in the hospitality and tourism industry.

• Hours: 42
• Credits: 3
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: Not available at this time.

• Hours: 42
• Credits: 3
• Pre-Requisites: TRAV1110
• CoRequisites:
• Estimated required text and/or learning resource costs: Not available at this time.

Through a detailed analysis of several local, national and international geographic regions, students will explore various tourism trends including culinary, eco and adventure tourism. Building on prior learning the students will examine the emerging environmental elements of tourism. Through the phases of research planning, marketing, implementation and evaluation of current tourism activities students will incorporate the best practices of sustainable tourism.

• Hours: 42
• Credits: 3
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: No cost.

Travel and Tour Planning II builds on knowledge gained via Tour Planning I. Successful tour operators know that research, extensive product knowledge and service are key elements that can lead to competitive advantage in the marketplace. Students will learn about what steps to take in order to prepare, promote and sell a variety of tourism products at a national and international level. Whether it be a one day tour with custom activities and services, or the coordination of a multi-day tour to an exotic destination keeping a customer-service approach is a necessity to survival in this business. Students will apply their knowledge in order to identify key partnerships, create policies and procedures and design tour itineraries that best meet the needs of their customer base.

• Hours: 28
• Credits: 2
• Pre-Requisites: TRAV1120
• CoRequisites:
• Estimated required text and/or learning resource costs: Not available at this time.

As future creators and leaders in tourism, we have two primary roles: 1. To design, curate and manage the travel industry as it evolves. 2. To take care of the communities and nature which allow our industry to exist in the first place. This course takes a deep dive in understanding how organizations can empower our social and ecological worlds to flourish while enabling the tourism industry to succeed. Students will be provided with an overview of detrimental profits-only business models and traditional Corporate Social Responsibility activities. They will then compare these to examples of organizations which use ecological thresholds-based management and systems-thinking perspectives, which truly address the needs of a thriving, interconnected world. Through a discussion-based format, and open-ended assignments students will be empowered to think outside-the-box and conceive of new sustainability-oriented business products, processes, and partnerships in the tourism industry.

• Hours: 28
• Credits: 2
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: Not available at this time.

E-commerce transactions, internet sales, email promotions, fax and telephone sales have created new customer expectations and profit opportunities for operators. This course covers the techniques used in successful electronic selling; developing customer knowledge bases; evaluating customer satisfaction levels; improving customer satisfaction levels; minimizing customer turnover frequency; and ethics and etiquette in cyber-selling.

• Hours: 42
• Credits: 3
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: No cost.

• Hours: 42
• Credits: 3
• Pre-Requisites:
• CoRequisites:
• Estimated required text and/or learning resource costs: No cost.